Key points:
-The #RequestABet service on X (formerly Twitter) will no longer be monitored
- There will still be RequestABet’s and Specials on the Sky Bet website.
Sky Bet’s #RequestABet service found on X (formerly Twitter) will no longer be available for customers.
An announcement was made via the account on X explaining that the inbox would no longer be monitored, and that messages and requests would no longer be responded to.
Though the #RequestABet service has been stopped on X, the announcement did underline that a range of RequestABets and Specials would still be found via its website.
As referenced in the cover feature for Sports Betting Focus H2 2024, which looked into how same-game parlays and bet builders are changing the industry, it explained that it was around 2012 when the idea for RequestABet was first explored, after Sky Bet noticed many requests were being made by players for bets which the sportsbook did not offer. From this, the RequestABet service went live on X in January 2015.
Good to know: Sky Bet’s RequestABet service was an industry-first
SVP Strategic Insight at Eilers & Krejcik Gaming Alun Bowden commented on the news on LinkedIn, explaining why he believes Sky Bet has decided to make this decision.
Bowden has cited the platform integration with Paddy Power, a potential lack of customer interest in the service compared to the bet builder product, which “makes it harder to promote your builder when you have a sort of competing product.”
Gambling Insider has reached out to Sky Bet for comment regarding the news.
In other news from Flutter Entertainment, the operator has, in recent weeks, showed concern about parts of Ireland’s Gambling Regulation Bill, which was passed through both Houses of the Oireachtas in mid-October.
