Kwiff named sleeve sponsor for Millwall Football Club’s FA Cup tie this weekend
The Lions face Crystal Palace on Saturday.
Key points:
– Kwiff logo will be present on Millwall’s kit this weekend
– Game will be shown live on BBC One
Kwiff has partnered with Millwall Football Club to become the club’s sleeve sponsor for their FA Cup Fifth Round tie against Crystal Palace this weekend.
Millwall take on the Eagles this Saturday at 12:15pm at Selhurst Park for a place in the quarter-finals of the world’s oldest national football competition, and Kwiff’s logo will be present on the sleeve of the Lions’ kit.
This deal follows QuinnBet being named an official sponsor of Millwall last month on an initial two-year deal, with the online sports betting and casino operator benefitting from brand exposure both in-person and online.
Good to know: Kwiff announced its first venture into boxing advertising last week after partnering with Seconds Out
Kwiff Director of Acquisition Garry McGibbon said: “We at kwiff are delighted to partner with Millwall FC before their upcoming FA Cup clash at the weekend.
“We’ll have our fingers crossed The Lions can Supercharge their way into the next Round!”
Millwall FC Head of Commercial James Voisey added: “We’re delighted to have kwiff on board for this weekend’s FA Cup Fifth Round tie against Crystal Palace.
“The guys have been brilliant in throwing their support behind us, so here’s hoping they bring us luck and they’re on the winning side!”
For Kwiff, the company in recent months unveiled a new responsible gaming tool called ‘Curfew’, allowing users to block access to the platform during specific hours of their choosing.
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