Key points:
- Scientific Games has been re-certified under the World Lottery Association’s Responsible Gaming Framework
- The company’s Healthy Play programme was highlighted as a key part of its responsible gaming strategy
- Scientific Games is reportedly in talks with Flutter for a potential joint bid for Italy’s national lottery licence
Scientific Games has received re-certification under the World Lottery Association’s (WLA) Responsible Gaming Framework, confirming its adherence to industry standards for player protection and ethical gaming practices.
The accreditation follows an independent international audit that assessed the company’s responsible gaming measures across its global operations.
Scientific Games first secured WLA certification in 2015 at its European operations and has since received multiple re-certifications.
In 2022, the company was awarded global certification following the launch of its Healthy Play programme, which provides lotteries with responsible gaming tools, educational resources and compliance best practices.
Good to know: The WLA framework evaluates various aspects of responsible gaming, including research initiatives, employee training, advertising practices and engagement with regulatory bodies
Scientific Games is currently linked to a potential joint bid for Italy’s national lottery licence alongside Flutter and private equity firm Brookfield.
While no confirmation has been given, the partnership would see the company collaborate with Sisal, Flutter’s Italian lottery brand. The bidding process is ongoing, with a deadline of 17 March 2025.
Mélissa Azam, Senior Corporate Social Responsibility Manager for WLA, commented: "Scientific Games has championed best-in-class integration of responsible gaming research and tools into online platforms. This reflects a thorough understanding of the company's responsibilities as a gaming supplier committed to harm minimisation and ethical gaming practices.”
Scientific Games CEO Pat McHugh stated: “We are dedicated to advancing our Healthy Play programme so that we can continue to give our lottery customers tools and best practices to strengthen the impact of their responsible gaming efforts by cultivating greater public trust.”
The company continues to expand its presence in global lottery markets, having recently signed a 10-year contract with the New Mexico Lottery and maintained partnerships with European operators such as FDJ and Allwyn, the UK’s national lottery licence holder.
With its re-certification, Scientific Games remains one of the key suppliers meeting international responsible gaming standards, as the industry faces increasing regulatory scrutiny over player protection and ethical marketing strategies.
