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Push Gaming launches US operations in Michigan through BetMGM partnership

This development marks the company's first North American expansion beyond Ontario.

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Key points:

- Push Gaming has launched its first US operations in Michigan through an exclusive partnership with BetMGM

- The collaboration includes both existing titles and new exclusive content featuring MGM Resorts branding

Push Gaming has officially entered the US iGaming market, launching its games in Michigan through an exclusive partnership with BetMGM.

The milestone marks the UK-based B2B supplier’s first step into the US, further strengthening its North American presence following an earlier entry in Ontario.

Under the agreement, BetMGM players in Michigan will gain access to a selection of Push Gaming’s titles, including Big Bamboo and 10 Flaming Bisons.

Additionally, several exclusive games tied to MGM Resorts International branding – such as MGM Grand Gamble, MGM Emerald Nights and Bellagio Diamonds – will be rolled out in the coming months.

Commenting on the development, Push Gaming COO Andy Bentley stated: “We're incredibly excited to be live in the US, and Michigan is the perfect place to start. It's a hugely important and vibrant market, and we're proud to launch exclusively with BetMGM, one of the region's most respected and established operators.

"This launch is more than just a milestone. It's a strategic step towards establishing Push Gaming as a market leader in North America. By building on our strong collaboration with BetMGM and delivering standout content, we're confident we can grow a loyal and engaged player base in the US."

Good to know: Michigan’s online casino market presents an attractive entry point, having recorded $218.5m in gross iGaming revenue in March 2025, according to the Michigan Gaming Control Board

Oliver Bartlett, Vice President of Gaming Product & Content at BetMGM, added: "A pillar of our content strategy is partnering with exceptional game suppliers like Push Gaming.

"We take pride in being the first operator to bring Push Gaming's content to the United States, especially in a leading iGaming market like Michigan."

In related news, BetMGM recently secured a partnership with Century Casinos to launch sports betting operations in Missouri. That agreement, announced in May 2025, will see BetMGM provide its sportsbook platform when Missouri's sports betting market opens on 1 December 2025.

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