Pariplay announces partnership with EQL Games
Pariplay will integrate EQL Games' iLottery content onto its Fusion platform.
Pariplay has signed a deal with EQL Games, making it the latest Fusion partner. The new deal will see Pariplay integrate EQL Games content across Pariplay platforms. Instant win titles are set to go live on the platform for lottery-focused operators across North America.
EQL Games is an iLottery provider based in Louisville, Kentucky and offers a wide variety of instant win content to players. EQL will hope this new partnership will expand the company’s reach.
This year, EQL Games added UK-based games studio Jelly Entertainment to its iLottery aggregator, with Jelly Entertainment entering into the iLottery market. Meanwhile, Pariplay joined forces with Galaxsys, with Galaxsys aiming to launch 30 new fast games by the end of the year.
Shivan Patel, VP North America at Pariplay, said: “We have made great progress in recent years in delivering our Fusion® platform to regulated online lottery operators across North America.
“We are always seeking to enhance our portfolio of games with fresh, high-quality content. EQL Games fits the bill perfectly with its compelling collection of iLottery instant win products that we are sure will be a hit with players.”
Brad Cummings, CEO at EQL Games, said: “Our goal is to deliver lottery content that is novel, engaging and profitable for lottery operators while making it available to as wide an audience as possible.
“Pariplay’s market reach is considerable and it’s a fantastic moment for us to have reached an aggregation deal, which will help to significantly further our standing in the thriving iLottery market.”
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