Kambi signs long-term deal with Rei do Pitaco ahead of Brazil’s sports betting launch
As part of the agreement, Rei do Pitaco will implement Kambi’s Odds Feed+ product, allowing it to customise its sports betting offering in the soon-to-be-regulated Brazilian market.
Key points:
– Kambi and Rei do Pitaco sign a long-term agreement for Odds Feed+ integration
– The new partnership replaces Kambi’s previous turnkey agreement with RDP
– Brazil’s sports betting market is set to launch in January 2025
Kambi Group has signed a long-term agreement with Rei do Pitaco (RDP), a Brazilian daily fantasy sports operator, to provide its Odds Feed+ product ahead of the launch of Brazil’s regulated sports betting market in January 2025.
Under this new deal, RDP will gain access to Kambi’s odds feed, delivered via a single API integration.
This partnership supersedes Kambi’s earlier turnkey agreement with RDP, which was initially set to expire in 2025. Through the Odds Feed+ platform, RDP will be able to select specific sports and events to match its strategic needs, leveraging Kambi’s extensive offering of betting odds to enhance its sportsbook services.
Good to know: Kambi’s Odds Feed+ enables operators to customise their betting offerings, providing flexibility in selecting sports and events. As the Brazilian market moves toward regulation in early 2025, Kambi’s technology positions operators like RDP to adapt to market demands efficiently.
Kambi CEO Werner Becher said: “Kambi not only offers the world’s leading turnkey sportsbook but now leverages this unique and advantageous position to provide a range of unrivalled bespoke services. As such, we are delighted to agree to this long-term partnership with Rei do Pitaco for our powerful Odds Feed+ product.”
RDP’s CEO, Kiko Augusto, added: “Rei do Pitaco is dedicated to providing memorable entertainment experiences to our customers and by leveraging Kambi’s new odds feed product, we can enhance our in-house technology with high-quality odds from the world’s leading sportsbook provider.”
Kambi has been steadily increasing its presence in Latin America, most recently forming a multi-year partnership with KTO Group in September 2024. This agreement also focuses on Brazil, enabling KTO to replace its existing sportsbook provider with Kambi’s services.
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