Kiron Interactive and Hulu Sport, an operator in Ethiopia, have expanded on their ongoing partnership together with the launch of a new offering called Hulu League.
Mobile Lite Football Leagues is a tailored version of Kiron’s virtual football product, which is designed specifically for mobile devices where there may be limited bandwidth and has a wide range of betting markets.
Kiron Co-CEO Steven Spartinos said: "We are honoured to extend our partnership with Hulu Sport, one of Ethiopia’s leading operators. The launch of the Hulu League demonstrates our commitment to delivering innovative and tailored products that meet the specific needs of our partners and their players.
"We look forward to working closely with the Hulu Sport team to ensure the success of this new bespoke offering and to exploring further opportunities to enhance their product portfolio with our cutting-edge virtual sports content."
Hulegeb Online Solution (Hulusport.com) Deputy General Manager Kibrom Gebremeskel added: "We are excited to expand our partnership with Kiron Interactive and bring the engaging Hulu League virtual football product to more players in Ethiopia. This innovative offering perfectly complements our existing sports betting portfolio and provides our customers with a unique and immersive gaming experience.
"Kiron's Mobile Lite Football Leagues product has been tailored to meet the specific needs of our market, and we are confident that it will be a major hit with our players. We look forward to working closely with the Kiron team to maximise the potential of this new content and to further strengthen our position as a leading operator in the Ethiopian market."
Kiron Interactive in recent weeks has also agreed deals in the African market with Betika in Kenya and SuperSportBet in South Africa.