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Kiron Interactive boosts South African presence through SuperSportBet partnership

The collaboration with Kiron aims to enhance SuperSportBet's content offering.

south african presence
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Kiron Interactive, a provider of virtual sports and numbers games, is expanding its footprint in the South African market through a partnership with SuperSportBet, a newly established operator in the region.

SuperSportBet – backed by the SuperSport brand – now offers its customers access to a range of virtual sports titles provided by Kiron Interactive. The virtual sports offerings include football, horseracing, motor racing and jump racing.

Kiron’s product line also allows players to place multiple bets on virtual fixtures – an offering modelled after physical sports contests, complete with betting markets and in-play wagering options.

Another notable feature of Kiron's virtual sports offering is the busy event schedule, featuring new matchups every two minutes. This continuous stream of virtual sports aims to engage players and provide frequent opportunities to test their luck.

Steven Spartinos, Kiron Co-CEO, commented: “We are thrilled to partner with SuperSportBet to bring our cutting-edge virtual sports to its new sportsbook offering in South Africa. 

“As a household name in African sports broadcasting, SuperSport brings unrivalled authenticity that will give players full confidence in the realism of our games.

“This deal is a tremendous vote of trust in our products from such a leader in African sports media. We look forward to SuperSportBet’s customers enjoying the 24/7 excitement of our virtual events.”

Marco Coetzee, Interim General Manager at SuperSportBet, added: "We are excited to enrich our sportsbook with Kiron's hugely popular virtual sports games. Its content's realism will allow our customers to enjoy betting on virtual fixtures modelled after real sports contests at any time. 

“This partnership fits perfectly with our goal of bringing an authoritative and trusted sports betting experience to markets across Africa."

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