VBet has announced a new partnership with the Malta National Team – a deal that sees the company become the team’s official betting partner.
This collaboration aims to bolster VBet’s presence in Europe and build upon the company’s existing partnership with the Malta Premier League.
Commenting on the new deal, Aragats Asatryan, CEO of VBet, stated: “We are proud to welcome the Malta Football National Team into our extensive portfolio of national team partnerships.
“Also being a partner of the Malta Premier League, our focus is on fostering the development of football in Malta and delivering unforgettable experiences to fans.”
Malta Football Association President Bjorn Vassallo added: "This collaboration with VBet is very interesting, as the betting operator continues its expansion in European football.
“This represents an exciting partnership for the team ahead of the national team's opening matches in the UEFA Nations League this September."
This update aligns with VBet’s ongoing strategy of forming alliances with leading football clubs and associations to expand its global footprint.
In a similar vein, at the end of last year, the company secured a three-year regional partnership with the Argentina National Team – a deal that sees VBet serving as the team’s regional European betting partner.
VBet also became FC Dynamo Kyiv's official sponsor for the 2023/2024 season shortly prior to this.