Boldplay partners with Rank Group as part of UK expansion effort
Boldplay titles will be available to players via Rank Group subsidiaries Grosvenor Casino and Mecca Bingo.
Boldplay has partnered with Rank Group, providing the operator with access to a range of games from its portfolio. Rank Group, which was established in 1937, owns brands including Mecca Bingo and Grosvenor Casino.
The iGaming supplier has given Rank Group access to a range of slot, table, video bingo and scratch card games, including Sweet Splash and the Cam Carter series. While both Mecca Bingo and Grosvenor Casino offer online play, both brands also offer land-based locations across the UK, each with over 50 locations.
On the partnership, Boldplay CEO Valli Fragoso said: “Rank Group is one of the most popular and reputable brands in the UK, and we are delighted that our games will soon be exciting their players. This partnership underscores the success of our portfolio and represents a significant step of our growth plan within the UK market.”
Rank Group Casino Games Manager Nolan Frendo added: “We’re thrilled to finally have access to Boldplay’s content. We believe this partnership will prove to be as successful for us both as it will be entertaining to our player base. Boldplay’s wide spectrum of games will be sure to capture and enamour the UK market as it deserves.”
Both the Mecca Bingo and Grosvenor Casino brands are no strangers to collaboration. Last month, Mecca Bingo entered a five-year, $12.7m gaming machine supply and servicing deal with Inspired. It has also partnered with a range of recognisable brands in the UK, such as Loose Women in May.
In related news, last month, Grosvenor Leicester Casino reopened its doors following a £3m ($3.8m) refurbishment, modernising the venue while providing a weekend of celebrations for guests. We visited the venue and spoke with GM Paul Davies to learn more about the venue and the refurbishment process in an upcoming edition of The Huddle.
Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.
