Key points:
- Christian Kist’s perfect leg means a £180,000 bonus as part of Paddy Power’s Bigger 180 campaign
- The darts player, a lucky fan and Prostate Cancer UK each receive part of the bonus
Day four of the World Darts Championship last night saw the first nine-darter of the tournament, courtesy of Christian Kist.
With this, Paddy Power has confirmed the perfect leg means it will be donating part of a £180,000 ($227,786.40) bonus to Prostate Cancer UK as part of its Bigger 180 campaign.
Following on from last year’s Big 180, the Flutter-owned brand is once again using this year’s World Darts Championship as a means to raise money and awareness for prostate cancer with the Bigger 180, where it will donate £1,000 to Prostate Cancer UK for every 180 scored at Ally Pally.
On top of this, Paddy Power has also committed to donating a £180,000 nine-dart bonus for every perfect leg, which was achieved last night thanks to “The Lipstick.”
In total, £60,000 of this will be donated to Prostate Cancer UK, £60,000 to Kist himself, with the other £60,000 going to a random fan in the audience last night.
Prostate Cancer UK Chief Executive Laura Kerby said: “The Paddy Power World Darts Championship has been compelling viewing, and we were thrilled to see Christian Kist hit an incredible nine-dart finish.
“This perfect leg of darts means Christian has etched his name in the darting history books – but he’s also helped raise an incredible £180,000 to be split between himself, one lucky fan and Prostate Cancer UK, thanks to Paddy Power.
“With every 180 hit by players in the tournament, Prostate Cancer UK earns £1,000. And this wonderful windfall will go towards our groundbreaking screening trial, Transform.Transform will find the best way to screen men for the disease – so that one day all men will be invited for regular tests and more men will find it early enough to be cured.”
Good to know: Chris Hoy is an ambassador for the Bigger 180 campaign
This follows on from the previous night when Rashad Sweeting, instead of playing it safe after hitting two treble 20s, decided to go for the 180 instead (leaving double 7). By landing it he helped raise another £1,000 donation from Paddy Power to Prostate Cancer UK, gaining darts notoriety in the process...
In recognition of this, Paddy Power on its X account said it would be covering his travel costs:
“Rashad Sweeting could’ve played it sensible but he went for the 180 instead.
“So, as thanks for being a legend and triggering another £1,000 donation from us to @prostateuk, we’re making the one-off pledge to pay his travel costs to and from the Bahamas.
“Fair play Rashad.”