Light & Wonder enters iGaming partnership with Warner Bros. and BetMGM
The arrangement will see BetMGM distribute Light & Wonder’s The Wizard of Oz slots via its platform.
Key Points:
– Light & Wonder has brokered a new slot partnership with Warner Bros. and BetMGM
– The collaboration sees the distribution of The Wizard of Oz slots via the BetMGM platform
– This collection of slots will be available to BetMGM players in the US and Ontario
In partnership with Warner Bros. Discovery Global Experiences, Light & Wonder will be bringing its suite of branded The Wizard of Oz slots to BetMGM players in the US and Ontario.
The slot series draws on many visual-audio features of the original Wizard of Oz story and is already live in a number of US jurisdictions, namely; New Jersey, Michigan, Pennsylvania and Ontario via the BetMGM platform through the Over the Rainbow slot.
Indeed, as per of this latest announcement, this slot offering will be built upon with additional offerings from the series with the rest of the branded slot suite set to be released throughout 2025 and 2026.
For BetMGM, this latest announcement comes closely following the expansion of its responsible gambling initiatives last week ahead of problem gambling month in March – with the operator enhancing its partnerships with the BCLC and Kindbridge Behavioural Health.
Good to know: Both Light & Wonder and BetMGM reported their FY24 finances last month – posting FY revenue figures of $3.2bn and $2.1bn, respectively
It has been a busy start to the year for Light & Wonder, who appointed Simon Johnson as its new iGaming CEO in January. Shortly after, the supplier entered a global distribution partnership with Playson – and announced plans to acquire Grover Charitable Gaming as part of an $850m takeover.
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