Yggdrasil enters Lebanon with BetArabia content partnership
Slot provider expands in the MENA region through sole local operator deal.
Key points:
– Yggdrasil signs a content agreement with BetArabia, Lebanon’s only licensed online casino
– The deal includes Yggdrasil’s in-house titles and YGG Masters content
– BetArabia operates under exclusive rights granted by Lebanon’s Ministry of Finance in 2022
Yggdrasil has entered the Lebanese iGaming market through a new content partnership with BetArabia, the digital arm of Casino Du Liban and the country’s exclusive licensed operator.
Under the agreement, BetArabia will integrate Yggdrasil’s portfolio of proprietary titles, including the Vikings and Golden Fish Tank franchises. Thirteen independent studio partners will also have their games available to BetArabia customers as part of the collaboration.
The move continues Yggdrasil’s expansion across regulated markets and follows similar deals that have strengthened its presence in Europe and the MENA region.
“This collaboration marks an exciting step for us as we enter the Lebanese market for the first time,” said Jose Kadala, Commercial Director at Yggdrasil.
“Our product suite has been proven to resonate with players all over the world, and the MENA is an exciting, growing region where we are confident that our games will make an impact,” he added.
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“This is a new standard, and we are proud to lead it,” said Tigran Geghamyan, COO at BetArabia. “By combining Yggdrasil’s world-class games with BetArabia’s deep regional insight, we’re bringing something truly unique to players across the region.”
BetArabia, which secured its licence in 2022 from Lebanon’s Ministry of Finance, holds a monopoly on both iGaming and sports betting in the country.
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