Raketech sells Casumba Media for €12m
Raketech has sold off Casumba Media, divesting its Japanese operations to refocus on core markets and exercise 'financial discipline' amid regulatory uncertainty.
Key points:
– The sale of Casumba Media involves no upfront cash payments but will raise €12m ($14m) in monthly payments
– Johan Svensson, Raketech CEO, has claimed this move will reduce ‘regulatory exposure’
– Raketech will record a ‘one-off, non-recurring’ loss of €10m in Q3 2025
Affiliate Raketech announced its expansion into Japan six years ago with the acquisition of Casumba Media for €2m, but has now shared details of an agreement to sell the marketing service and refocus its efforts into its core markets.
The decision to divest Casumba Media has been taken because of certain regulatory shifts and a desire to lessen the potential risks arising from those.
What those developments are specifically is not cited, and nor is the identity of the buyer, but after Raketech’s recent decisions to divest its US Tipster and Subscription assets, this sale seems to be part of the same strategic process.
Financially, Q2 revenue declined this year by 54% to €7.8m, and this agreement will go some way to soothing that disappointing result by raising a fixed consideration of €12m.
Although there is no upfront cash payment, money will be paid in monthly instalments through to December 2029.
Johan Svensson, CEO of Raketech, framed the sale positively, saying: “This sale marks another step in refining our portfolio and concentrating on our core goal of creating the top commercial platform for iGaming affiliation. By divesting Casumba, we eliminate regulatory exposure and unlock resources for growth opportunities.”
Good to know: In May this year, Raketech extended the earnout payment period to allow greater financial flexibility – the final payment had been due in September 2026 but was moved to March 2028
The announcements includes details about the economic fruitfulness of Casumba, explaining that based on Q2 2025, it generated annualised revenues of around €4m.
Raketech will now record a non-cash loss of around €10m in Q3 2025, but they are clear that this is a ‘one-off’ and will not impact operational performance.
Svensson added that: “This transaction reflects our dedication to sustainable shareholder value and financial discipline.”
Earlier this year, Raketech Chairman Ulrik Bengtsson stepped down after being offered the role of CEO at Sun International.
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