BtoBet CEO to speak at EEGS

et is going to bring its Technifying iGaming Tour 2017 to Bulgaria at the Eastern European Gaming Summit. CEO Kostandina Zafirovska will meet major local operators and on the 20th November will speak on the EEGS panel “Notable technological changes in the gambling industry - introduction of Artificial Intelligence.”

Commenting on his participation on the EEGS panel, Kostandina Zafirovska anticipated:

“Companies in Eastern Europe must have the capability to invest in products, services and brand reputation to capture an ever greater market share. The gambling regulated market in Bulgaria has already shown a big development in the online direction and the mobile number of users is growing.

“Today, it is fundamental to guarantee a continuous process – a flow of information, analysis and suggested bets that can be offered to each player regardless of channel. And the selection of a trusted software provider as technological partner is crucial to the expansion of the business.”

After the Gaming Summit in Sofia, BtoBet will bring its Technifying iGaming Tour 2017 to Malta where Chairman Alessandro Fried will be a panelist, sharing his vision about the importance of choosing a trusted and neutral software provider to protect operators’ business strategies.