Updated

Joe Pisano

Australian

CEO
Jade Entertainment and Gaming

Joe Pisano is the founder and CEO of Jade Entertainment and Gaming Technologies, an electronic gaming machine distributor based in the Philippines. Born in Australia, Pisano obtained his Master’s Degree in Business and Technology from the University of New South Wales – Australia. He boasts more than 30 years of experience in global gaming technologies.
Education
  • University of New South Wales

MAJOR ACHIEVEMENTS

Most recently, Ace Ascot Virtual Racing partnered with Jade Gaming to bring its games to a wider audience and further develop its product.

Jade Entertainment was chosen by BetConstruct to facilitate the company's launch into the Philippine markets. The two partnered to develop a sportsbook that would be available via Jadesportsbet.com, as well as at physical Jade SportsBet retail locations.

JCM also selected Jade to act as the firm's distributor for the Philippines, as well as the authorised service centre after initial installation. 

AWARDS

Jade won the Digital Operator of the Year Award at the 2023 Global Gaming Awards Asia

EMPLOYMENT

Prior to starting Jade, Pisano was the former Director of Business Development in the Asia Pacific for International Gaming Technology or IGT, the multinational slot machine manufacturer which is traded on the New York Stock Exchange under the ticker IGT.

Pisano also worked as Executive Director and Senior Vice president of Entertainment Gaming Asia, formerly known as Elixir Gaming Technology, another provider of casino gaming technology, and as international project manager for Automatic Totalisators Ltd, which manufactures, installs and operates totalisator systems, devices that add up bets in a pari-mutuel betting system. Pisano worked as a project manager in charge of installing totalisator systems at horse tracks around the world.

But it was Pisano’s work for Automatic Totalisators Ltd that exposed him to the Asian market and eventually lead him to start Jade.

Jade effectively acts as middleman between slot machine manufacturers and casinos in Asia. The company offers a couple of options for its clients. It will outright sell machines, with Jade offering a revenue-sharing model. Under that option, Jade finds a casino with floor space for a slot machine maker and installs the machine for the client. This allows the casinos to save money on the initial investment in a machine while also allowing Jade and slot machine maker to share in the revenues generated by gamers.

Pisano said about his early career experience: “I grew up in front of the racetrack. When the opportunity came up, the company came to me and said, ‘Look we’re developing a tote system. Would you be interested?’ I said yes.” Joe Pisano

Interviews and public speeches

In January 2024, Gambling Insider interviewed Pisano about working in four different continents, witnessing the birth of Macau’s casino industry and the “best thing” about being a CEO.

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