Updated

Eric Conrad

Managing Director of Sports Media, Tech & Betting
Sportradar

Eric Conrad was appointed Managing Director of Sportradar in June 2022. In his role, Conrad works closely with Sportradar’s media and betting partners to maximize commercial returns as well as pursue new, long-term partnerships. Sportradar’s US Sports Content and Partnerships team has partnerships with the National Hockey League, the National Basketball Association and Major League Baseball.
Education
  • Colgate University

AWARDS

Sportradar came runner-up in the Online Sports Betting Supplier of the Year category at the Global Gaming Awards London 2023

EMPLOYMENT

Conrad had more than 20 years of experience in transactional sports rights at both the major professional leagues and at media companies. He personally had negotiated hundreds of agreements across multiple sports genres for both US and international markets.

He came to Sportradar from Univision where he was most recently Executive Vice President, Sports Programing and Acquisitions. His role there required him to build the network’s sports rights portfolio by securing partnerships with leagues and properties around the world including Fédération Internationale De Football Association (FIFA), Union of European Football Associations or UEFA, Concacaf, Conmebol and Major League Soccer.

Before working at Univision, Conrad served in various roles within ESPN’s Programming and Acquisition team and held media rights and sponsorship sales positions with Major League Baseball and the National Basketball Association.

"When we see the numbers globally, in 2022 Major League Baseball was fourth globally — and that's in a World Cup year. In a non-World-Cup year, it would be the third property globally. There's tremendous interest" Eric Conrad

Interviews and public speeches

Conrad spoke to Gambling Insider in an interview that discussed how baseball betting is evolving outside of the US. 

 

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