Pragmatic Play extends Playbook Engineering partnership
The extended partnership will see Pragmatic Play launch its bingo products on the platform provider's brand sites.
Supplier Playbook Engineering will see its operators receive access to Pragmatic Play’s bingo products, following an expansion of the partnership between the two companies.
UK-based Playbook Engineering operators, including Rhino.bet and Star Sports, will gain access to a variety of Pragmatic Play bingo products, including Drop Pots, Diamond Dazzle and upcoming titles like Animingo.
The expanded partnership will add these products alongside other Pragmatic Play titles offered via Playbook Engineering operators, with 11 UK-facing operators offering slot and live casino games from the supplier.
Pragmatic Play is currently partnered with a wide range of businesses across the industry. The company partnered with iGameMedia as part of a sports streaming deal in late January, while earlier this month Pragmatic Play also partnered with iGP to integrate its slots portfolio into the iGP platform.
Playbook Engineering has also engaged in its fair share of partnerships, collaborating with Relax Gaming in December of last year. The move came following the appointment of Jonathan Chilton as COO in October.
On the expansion of the company’s partnership, Pragmatic Play COO Irina Cornides said: “Expanding our partnership with Playbook Engineering will bring Pragmatic Play’s exciting bingo products to a growing list of operators in the UK, where our slots and live casino products have already proved popular with players.”
Playbook Engineering Commercial Director Luke Cousins added: “Pragmatic Play has already proven itself as one of our most valued suppliers for our operators… Given UK players’ love of bingo and Pragmatic Play’s dedication to providing the highest quality solutions, we have no doubt our partnership with Pragmatic Play will continue to flourish with this latest development.”
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