Allwyn North America launches e-instant games in DC
Digital games now available to DC Lottery players through new rollout.
Key points:
– Allwyn North America has launched a selection of e-Instant games in partnership with the DC Lottery
– The collaboration introduces locally customised digital content focusing on player engagement
Allwyn North America has launched its portfolio of e-Instant games with the DC Lottery, marking the introduction of new digital gaming options for players in Washington, DC.
The first title introduced is Super Cash Bolt, part of the Cash Bolt series which has previously been played in the UK, Ireland and Switzerland. The game has now been adapted for the DC Lottery market.
The games are delivered via Instant Win Gaming’s (IWG) InstantRGS platform, which supports integration and deployment of interactive digital lottery content.
Wayne Pickup, Allwyn North America CEO, stated: “Allwyn is known for offering innovative gaming experiences for players.
“It’s all about creating a digital world for our players with animation and interactive play – whether that’s a simple match-three outcome or more involved, longer-form play.”
Good to know: The DC Lottery was established in 1982 and has contributed over $2.4 bn (£1.9bn) to the District’s General Fund
Eugene Vlasenko, DC Lottery’s Interim Executive Director, added: “DC Lottery’s mission is to responsibly maximise lottery funding for our communities – and our players expect high-quality gaming experiences.
“We’re excited to partner with Allwyn to bring a highly engaging style of e-Instants to our players with dynamic features and immersive gameplay.”
Allwyn’s recent launch of e-Instant games in DC follows its certification by the European Lotteries and the World Lottery Association.
The rollout also comes as Allwyn expands its global partnerships, including a recent collaboration with Formula 1 during its 75th anniversary celebrations.
Gambling Insider delivers the latest industry news, in-depth features, and operator reviews that you can trust. Our team combines rigorous editorial standards with decades of specialized expertise to ensure accuracy and fairness. We are committed to delivering clear, impartial, and dependable coverage across the global gambling sector.
