NetEnt unveils simultaneous betting and gaming app

Sports Betting Widget utilises streaming technology and content management tools to create a gaming experience where operators can offer live odds on any sport, match or marketplace on any NetEnt Live game table.

Stoiximan has become the first operator to sign up to Sports Betting Widget, in time for this year’s FIFA World Cup, with others set to follow. Stoiximan will offer both pre and in-play odds, which the player can bet on while enjoying the live casino experience.

Speaking about the possibilities of the new product, Henrik Fagerlund, Chief Product Officer of NetEnt, said: “This is a product unlike anything the market has seen before and we are releasing it at a very exciting time, with the start of the World Cup only a few weeks away.

“Sports Betting Widget offers a new type of cross-sell opportunity, as operators will not have to worry about missing out on sports-betting revenue while gaining revenue on other products, as players can use both simultaneously.”

Ioannis Kalambokis, Head of Casino at Stoiximan added: “We always want to offer the ultimate User Experience to our members. That’s why we worked closely with NetEnt in order to create an innovative way of combining Sports Betting with Live Casino. 

“With Sports Betting Widget our members can now play our live casino games without worrying about missing out on in-play betting during the World Cup action.”

The Sports Betting Widget is another viable application of the Chroma key technology and it follows the release of NetEnt’s Live Sports Roulette, which allows players to keep up to date with scores and real-time updates during World Cup matches while playing Live Roulette, with dealers commenting on the action.

Stay updated with GI

Follow Gambling Insider for independent news, analysis and industry expertise.

Add as a preferred source on Google

Robert Simmons

Gambling Writer

Robert Simmons served as a writer for Gambling Insider, where he was an active contributor from 2017 until 2018. Throughout his tenure, Robert executed in-depth market research and wrote over 500 news and press-release articles covering the global gambling industry under strict editorial standards and tight deadlines. He contributed editorial support to the production of five 100+ page Gambling Insider magazines, eight 25+ page Trafficology magazines, and five 25+ page special print focus editions. In addition, he produced 30 in-depth feature articles for print, secured over 30 contributions from external writers, and built long-standing professional relationships with industry stakeholders across all levels of the gambling sector.

Visit Profile