Greentube to showcase interactive solutions at G2E Las Vegas

Greentube will be exhibiting as an integral part of NOVOMATIC’s Booth at the upcoming Global Gaming Expo in Las Vegas.

Greentube will present a selection of its latest online, mobile and social gaming solutions for international markets at G2E Las Vegas. Together with its parent company NOVOMATIC, Greentube will showcase a unique selection of its premium interactive content.

A highlight of the presentation this year will be Greentube Pro – the private-label social casino solution responsive to the expectations of players in an interactive world. The platform, developed by Greentube subsidiary BlueBat Games, is designed to enhance player retention and boost new player acquisition for land-based casinos. Greentube Pro integrates proven loyalty strategies with the mass appeal of online and mobile play into a custom-branded gaming experience. The platform is fully customizable, allowing land-based casinos to select from the extensive NOVOMATIC games library.

Following a number of successful launches during the past year, Pennsylvania’s first AAA Four-Diamond casino resort recently launched its social casino – Play Mount Airy powered by Greentube Pro.

Gabriel Cianchetto, President of Market Development, Greentube North America said: “We designed Greentube Pro to track player behavior in order to provide targeted in-game marketing capabilities, as well as the opportunity to shop and socialize online. Much has happened in the last year as casinos around the US have looked to Greentube to create customized social platforms. We have been quite busy and have much to share at G2E 2017.”

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Harrison Sayers
Gambling Writer

Harrison Sayers is a journalist and editorial professional specialising in the gambling and iGaming sector. He began his career at Gambling Insider, where he served first as Editorial Assistant (July 2017 – November 2017) and then as Staff Writer from March 2018 to October 2018, contributing news coverage and industry analysis to both the publication’s digital and print channels.

Since then, he has continued his career in gambling regulation and compliance journalism, working with GamblingCompliance and VIXIO where he covers regulatory issues and industry developments across European and African jurisdictions.

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