Harbour Gaming relaunches LuckyBalls

Harbour Gaming Affiliates has announced the relaunch of its flagship UK brand LuckyBalls.com following a redesign process.

Harbour Gaming relaunches LuckyBalls

The new site was launched at an exclusive event during the London Affiliate Conference.

Built on the B3W gaming platform and licensed in Malta and by the UK Gambling Commission, LuckyBalls.com offers players 160 casino games alongside live games, including betting on lottery, dice and poker broadcast over live feeds.

Further investment has been made to ensure that the LuckyBalls.com website is optimised for mobile traffic.

Harbour Gaming head of online marketing Neill Simpson said: “We are extremely happy with the new look, style and feel of LuckyBalls.com – and this is just the beginning.

“Over the next few months, LuckyBalls.com will have even more exciting news as we continue to evolve the brand by creating a variety of great and very different initiatives to get more players engaging with our site.”

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Gareth Bracken
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Gareth Bracken is an experienced gaming journalist and editor who spent more than six years with Players Publishing, progressing through a range of senior editorial roles across its flagship titles, including Gambling Insider. He joined the company in 2010 as an Editorial Assistant before advancing to Staff Writer, Senior Staff Writer, Editor, and later Senior Features Writer.

Between 2011 and 2016, Gareth played a central role in shaping editorial output across print and digital platforms, producing in-depth features, news coverage and long-form analysis on the global gambling and iGaming industries. As Editor from September 2014 to October 2015, he oversaw content strategy, editorial standards and production workflows, helping guide the publication’s development as a leading B2B industry voice.

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