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Betradar agrees Microgame deal

Sports and betting related data supplier Betradar has launched its Live Channel Online product with Italian gaming service provider Microgame.

Updated on 17 March 2015

Gareth Bracken

Journalist

Betradar’s live streaming solution for online and mobile sportsbooks enables bookmakers to include live moving pictures in their betting offering, with 24/7 coverage.

The service, which is combined with live data and live odds, was launched in August 2014 and currently provides over 5,000 live events per year.

Microgame head of sports betting Samuele Feci said: “With the new Microgame Live Channel Online, we are now providing one of the first online channels in Italy that is entirely dedicated to live betting and strengthening our market position significantly.”

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Gareth Bracken

Journalist

Gareth Bracken is an experienced gaming journalist and editor who spent more than six years with Players Publishing, progressing through a range of senior editorial roles across its flagship titles, including Gambling Insider. He joined the company in 2010 as an Editorial Assistant before advancing to Staff Writer, Senior Staff Writer, Editor, and later Senior Features Writer.

Between 2011 and 2016, Gareth played a central role in shaping editorial output across print and digital platforms, producing in-depth features, news coverage and long-form analysis on the global gambling and iGaming industries. As Editor from September 2014 to October 2015, he oversaw content strategy, editorial standards and production workflows, helping guide the publication’s development as a leading B2B industry voice.

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