BBIN to showcase “Step Up into Asia” at ICE 2018

Following their debut at the ICE 2017 show, Asian gaming company BBIN have announced that they will showcase a “Step Up into Asia” theme at this year’s event.

BBIN to showcase “Step Up into Asia” at ICE 2018

With the concept of “Step Up into Asia”, BBIN is aiming to show the advantages of its brand competitiveness and core spirit of continuous innovation, and to display its grandeur as one of the leading gaming suppliers in Asia.

Throughout ICE, BBIN is aiming to express the core value of “building on the Asian market and achieving success together” to the international gaming community.

With over 20 years of experience in the Asian market, BBIN has provided over 500 clients with its two programmes including its White Label Solution and Game API. Its services are provided throughout East Asia, Southeast Asia, China, Japan, Korea, Vietnam, Thailand, Indonesia, and Malaysia.

In addition to introducing local cultures and festivities into game development, BBIN now provides over 13 types of live casino, 30 games of BB Luck, over 100 kinds of casino games, and more than 40,000 sports betting products monthly.

BBIN’s platform includes over 10 brands such as Microgaming, Asia Gaming, HABANERO, iSoftBet, Playtech and its product volume is the highest in Asia.

The BBIN 2018 ICE stand will include a vermillion staircase brushed with golden ink, while aiming to demonstrate the company’s service diversification in the international market and resource integration capabilities.

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Robert Simmons
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Robert Simmons served as a writer for Gambling Insider, where he was an active contributor from 2017 until 2018. Throughout his tenure, Robert executed in-depth market research and wrote over 500 news and press-release articles covering the global gambling industry under strict editorial standards and tight deadlines. He contributed editorial support to the production of five 100+ page Gambling Insider magazines, eight 25+ page Trafficology magazines, and five 25+ page special print focus editions. In addition, he produced 30 in-depth feature articles for print, secured over 30 contributions from external writers, and built long-standing professional relationships with industry stakeholders across all levels of the gambling sector.

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