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Caesars ups the IR anté with Japan Advisory Committee

In a

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bid to increase its chances in obtaining a Japanese Integrated Resorts licence, Caesars Entertainment has created a strategic, ‘Japan Advisory Committee’.

As the Shinzo Abe government continues to draft the highly-anticipated bill, global gaming companies are trying to increase their chances of getting one of the exclusive licences.

The bill would allow for Japan’s first casinos to be operated in ‘selected large-scale’ leisure complexes, that will include hotels and shops alongside gaming facilities.

The creation of this three-man Advisory Committee of International trade/relations heavyweights, is testament to Caesar’s appetite for entering the Japanese market.

Caesars’ President of International Development, Steven Tight, commented: “We are thrilled to welcome such a distinguished and experienced group of global leaders to our team. Caesars has a proud legacy of delivering remarkable entertainment experiences while focusing on responsible gaming and economic development.”

The three-man committee includes former US Trade Representative Charlene Barshefsky, former US Senate Majority Leader Tom Daschle, and multi-national trade strategy expert Kara Bue of Armitage International.

“I’m excited to join the Caesars team because, as the industry’s pioneer and chief champion of responsible gaming, I know they will bring the thoughtful and family-oriented approach that Japan is looking for during this important time,” said Daschle.

Bue added: “Caesars Entertainment pioneered the first Integrated Resort, Caesars Palace in Las Vegas, and ever since has been a leading provider of world-class entertainment. It’s a great pleasure to support the Caesars team and promote the cross-cultural exchange of arts and entertainment between Japan and Caesars’ international network.”

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