Scientific Games continues to lead the way into a future where land-based casinos deepen their relationship with players through incremental engagement both on and off the floor. SG Interactive™, a division of Scientific Games Corporation (“Scientific Games” or ”the Company”), today announced the dual-channel launch of the SG Universe Play4Fun NetworkTM social gaming platform on mobile and desktop at seven Eldorado Resorts Inc. casinos in Nevada, Louisiana, West Virginia, Ohio and Pennsylvania.
Seamlessly integrated with Eldorado’s existing SG Universe Mobile ConciergeTM app which went live in February of this year, the newly launched SG Universe Play4Fun Network, branded for Eldorado Resorts as “Play Eldorado,” expands Eldorado’s offerings by empowering players to engage with their favorite content in a social casino environment on desktop or iOS and Android mobile apps. Scientific Games provides one of the deepest and broadest portfolios of content through its four proven game development studios – BallyTM, BarcrestTM, Shuffle MasterTM and WilliamsTM. Play Eldorado is anchored by many of the popular games that are on Eldorado’s casino floors, including Super Jackpot Party® and Quick Hit Platinum® Triple Blazing 7sTM.
“With the launch of the Play Eldorado website in conjunction with the Eldorado Resorts app based on the SG Universe Play4Fun Network, we’re allowing our players to enjoy their favorite games while keeping the Eldorado brand top-of-mind,” said Rob Mouchou, SVP of Operations at Eldorado Resorts, “The app also incorporates direct links to all Eldorado properties. We’re thrilled to give our players a well-rounded entertaining experience and the ability to connect to their favorite Eldorado properties via their mobile device.”
Bob Hays, Vice President Commercial, Interactive at Scientific Games, said, “Eldorado was an early adopter of the SG Universe Mobile Concierge app. By adding on Play4FunTM, they are continuing to enhance their player experiences in a meaningful way. We’re excited to provide Eldorado with the tools and robust content library designed to build an engaged online player community.”
About Scientific Games
Scientific Games Corporation (NASDAQ: SGMS) is a leading developer of technology-based products and services and associated content for worldwide gaming, lottery and interactive markets. The Company’s portfolio includes gaming machines, game content and systems; table games products and utilities; instant and draw-based lottery games; server-based lottery and gaming systems; sports betting technology; loyalty and rewards programs; and interactive content and services. For more information, please visit www.scientificgames.com.
About Eldorado Resorts, Inc.
Eldorado Resorts is a casino entertainment company that owns and operates seven properties in five states, including the Eldorado Resort Casino, the Silver Legacy Resort Casino and Circus Circus Resort Casino in Reno, NV; the Eldorado Resort Casino in Shreveport, LA; Scioto Downs Racino in Columbus, OH; Mountaineer Casino Racetrack & Resort in Chester, WV; and Presque Isle Downs & Casino in Erie, PA. For more information, please visit www.eldoradoresorts.com.
Joseph N. Jaffoni, James Leahy
Scientific Games Company Contacts:
Scientific Games: Bill Pfund +1 702-532-7663
Vice President, Investor Relations
Scientific Games: Mollie Cole +1 773-961-1194
Director, Corporate Communications
Scientific Games Interactive: Lindsay Goldner
Senior Manager B2B Marketing