Pragmatic Play, one of the leading software providers for video slots and live casino, will see its content available in the Spanish market for the first time following a deal with Digital Distribution Management Ibérica.
The partnership will see the provider’s full portfolio, including well known titles Leprechaun Song, Jade Butterfly and Madame Destiny, made accessible on Casino777.es.
Pragmatic Play’s Chief Commercial Officer, Melissa Summerfield, said: “We are extremely excited to have signed this deal with Digital Distribution Management Ibérica.
“This represents our first foray into the Spanish market, and we are looking forward to making the most of the opportunities this will present to us, with a brand-new customer base.”
Rosario Zapata, Country Manager for Spain at Casino777, said: “We are proud to be Pragmatic Play’s first partner in this market, and we are certain their acclaimed range of products will get a great reception.
“We always strive to give our players the best possible online casino experience, and Pragmatic Play’s games will now add to our collection with their high-quality content.”
The deal comes as part of Pragmatic Play’s ongoing European expansion, having recently announced a deal with Kindred in Italy.
Pragmatic Play recently entered into the live casino vertical through its acquisition of Extreme Live Gaming, an agreement enhancing a portfolio that now includes video slots, scratchcards and bingo.