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Bragg Gaming promotes Lara Falzon to President and COO

Bragg Gaming Group has appointed Lara Falzon as its new President and COO, promoting her from the CFO position she was recruited into in February 2021.  

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A member of the company’s Board of Directors since last March, Falzon’s new role tasks her with the responsibility for day-to-day performance, assisting with strategic decisions and fostering a company-wide culture of success. 

On her new role, Falzon commented: “Having evaluated the company’s opportunities and growth strategies since joining the Board, I am excited to take on this day-to-day role to further Bragg’s evolution and operational momentum.  

“As demonstrated by the company’s progress and success with executing on its strategies and initiatives to deliver growing, positive financial performance - including a continued expansion into new markets and focus on offering high-performing internal and external iGaming content - Bragg has already established a platform to deliver consistent growth and the creation of shareholder value. I look forward to contributing to our long-term success.” 

In addition to her previous 12 months as CFO, Falzon has over 10 years of industry experience, which includes a track record of structuring high-profile gambling transactions. She previously worked as Operational CFO at NetEnt and CFO at Red Tiger Gaming. At the former, she helped negotiate the sale of the company to Evolution Gaming for $2.1bn. 

Paul Godfrey, Interim CEO and Chairman of the Board, Bragg Gaming, said: “Lara’s skillset and significant gaming industry accomplishments will serve to drive further improvements in our day-to-day operations, continued progress against our strategic initiatives and overall financial growth.  

“We look forward to benefitting from her oversight and guidance of our business practices and objectives as we continue to execute on our global growth strategy.”


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