The gambling supplier, based out of Las Vegas, provides casino operators with the technology to upgrade any slot machine to a cashless and bonus-compatible product.
Its Foundation platform allows any machine to be operated via a customer-facing mobile app, which opens up a range of bonus and loyalty options. Precision Bonusing uses the Foundation software, allowing operators the flexibility of selecting their own bonus amounts, as well as implementing their own branding.
Acres Manufacturing spokesperson Noah Acres commented: “Precision Bonusing allows casinos to easily integrate their own branded content into exciting bonuses on the casino floor. Our new application transcends outdated bonusing experiences by providing a customisable menu of rules and trigger events.
“Importantly, while legacy bonusing products deploy the same themes across multiple casinos, Precision Bonusing empowers casinos to differentiate themselves by integrating their unique brand identity into on-the-floor casino bonusing.”
One of the benefits of a cashless bonus system relates to how a player transfers their money between machines. Acres’ Foundation platform allows customers to deposit and withdraw at any machine or table game where the software is implemented.
Acres continued: “The lack of technological innovation is a key reason casino revenue growth has not kept pace with other tech-driven industries. Precision Bonusing enables casinos to reveal and send cash and other prizes to the player's mobile device, which is the platform of choice for the modern consumer.”
The Precision Bonusing system is set to be debuted at the NIGA trade show, taking place between 19 and 22 April, in California.
