World Cup round-up: bet365 goes big, Flutter, the AGA & Steven Gerrard

Gambling Insider takes a look at the biggest stories in the build-up to the Qatar 2022 FIFA World Cup, starting with bet365... 

world cup round up
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Lionel Messi is most feared player at 2022 World Cup, bet365 survey says 

A survey from bet365 has found that Lionel Messi is the most feared player at the 2022 FIFA World Cup. The bet365 Fan Nation Survey questioned thousands of football supporters from around the world to figure out the most feared players at the tournament, with Argentina star Messi coming out on top with 48% of the vote. 

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Flutter predicting over £300m in overall stakes for 2022 World Cup 

Flutter Entertainment anticipates that the 2022 FIFA World Cup will be its most popular betting event of the calendar year, with its UK and Ireland brands predicting over £300m ($357m) in overall stakes. 

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The AGA gauges US sports betting interest in the 2022 FIFA World Cup 

The American Gaming Association (AGA) has completed its inaugural survey on World Cup wagering, revealing that 20.5 million adults (8% of the US population), plan to bet a total of $1.8bn on the 2022 FIFA World Cup.  

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49% of adult US sports fans plan to bet on 2022 World Cup 

A total of 49% of adult US sports fans plan to bet on the upcoming 2022 FIFA World Cup, according to a survey commissioned by BettorOff. 

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Steven Gerrard makes the M88 FIFA World Cup squad 

M88 Mansion has revealed that Steven Gerrard has become its 2022 Qatar FIFA World Cup Brand Ambassador for Southeast Asia. 

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Elsewhere in the build-up to the FIFA World Cup: 

. Root and Paradox launch wagering marketplace ahead of FIFA 2022 

. Sportradar launches virtual stadium solution ahead of FIFA World Cup 

. Incentive Games and bet365 launch World Cup daily predictor game 

. PointsBet signs Ian Joy to front new World Cup Football show 

. Flashscore launches news section for FIFA World Cup games 

. launches World Cup campaign 

. Incentive Games and bet365 launch World Cup Tournament Predictor 

. BetMGM signs Tim Howard for its World Cup team 

. PointsBet launches Soccer OddsFactory ahead of 2022 World Cup 

. Crouchy the conductor? Paddy Power likes it 

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