Published
OnlineLotteryIndustryPartnershipsSlots

Dale Steyn signs partnership with Win Millions Lotto

As part of the collaboration, a portion of every lottery ticket sold will benefit Steyn's chosen charity, The Legacy Experience Foundation.

Kevin_Pietersen's_Charity min
Listen To Article

Fast bowler Dale Steyn has partnered with Win Millions Lotto, joining other cricketers including Dwayne Bravo, Andre Russell and Dinesh Karthik.

The all-time leading wicket-taker for South Africa will push fans to enter lotteries on Win Millions Lotto via social media.

In the future, fans will have the opportunity to enter raffles for the chance to win "meet-and-greet" encounters with the cricketer.

As part of the collaboration, a portion of every lottery ticket sold will benefit Steyn's chosen charity, The Legacy Experience Foundation (TLEF), run by Kevin Pietersen.TLEF is a non-profit organisation based in Switzerland that Pietersen founded in 2017.

Its mission is to promote conservation and to carry out projects for the protection of endangered species, such as the rhinoceros and other "keystone species" in Africa and India.

Steyn said: “I’m delighted to be working with Win Millions Lotto to help a conservation charity close to my heart. I love the work Kevin does with his Foundation and it’s great to be able to help in this fun and exciting way.

“I’m asking my followers to play Win Millions Lotto’s lotteries through my Instagram page – and I’m looking forward to meeting some of them in the future over dinner where we can chat about all things cricket!”

Sulim Malook, Win Millions Lotto CEO, said: “We are delighted to have Dale join our brilliant roster of cricketers and are so proud to not only offer his fans the chance to win life-changing cash prizes but also to meet one of the best bowlers of all time.”

Premium+ Connections
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium Connections
Consultancy
Executive Profiles
Hard Rock Hotel & Casino Tejon
Evolution
Follow Us

Facing Facts: Analysing figures from emerging gambling markets

Where is the gambling market on the rise, and are there any...

Taking Stock: A guide to lottery/iLottery operator and supplier prices

Gambling Insider tracks lottery/iLottery operator and suppli...

New Horizons Cover Feature: United Arab Emirates

With its first land-based casino set to open in 2027 and a n...

New Horizons Cover Feature: Brazil

Brazil performed quite the feat by getting its heavily delay...

The best of Malta at the Global Gaming Awards

Powered by Gambling Insider, the Global Gaming Awards are th...

Preview: SiGMA Malta 2024

A place in the winter sun: SiGMA returns to the home of iGa...

Company profile: Soft2Bet

Bill 55: Advantages and challenges for Maltese operators in...

Company profile: DS Virtual Gaming

DS Virtual Gaming is a leader in the gaming industry, utilis...