M88 Mansion announces partnership with Icons Series Golf Tournament

Aimed at a younger, potentially less golf-inclined audience, the Icons Series features international sporting personalities battling it out in the tournament.

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M88 Mansion has partnered with the Icons Series Golf Tournament.

The online sports and gaming platform will become the Official Sportsbook Partner of the MENA Series, which will run from 23-24 February, 2024.

The Icons Series offers a slightly different format for its golf tournament than others, using sporting personalities rather than golf professionals.

A total of 24 different Icons will compete for two teams, either the US or ‘The Rest of The World,’ while being captained by golfing legends.

Previous Icons have included Michael Phelps, Harry Kane, Ash Barty and Canelo Alvarez.

Rosette Siriban, M88 Mansion Head of Marketing, said: “M88 Mansion will always look to explore fresh opportunities to expose our brand to global audiences.

“We have a surprise feature in store for Icons, which will provide entertainment to global fans from both franchises.”

While the line-up for the February series hasn’t been released yet, Icons Series has confirmed that it will be located in Abu Dhabi at the Yas Links Golf Course.

The audience will also be able to access behind-the-scenes content from the captains, players and even caddies.

Thomas Brookes, Icons Series Founder and CEO, said: “We are delighted to welcome M88 Mansion to the Icons family and we are thrilled to be working with such an industry heavyweight such as M88 Mansion, who share our vision for delivering a world-class product with a focus on innovation and fan engagement.”

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