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Future Anthem makes annual festive donation to Great Ormond Street Hospital

Great Ormond Street Hospital, specialising in paediatric care, accommodates over 600 children and young individuals from across the UK and provides treatments for various complex illnesses during the festive season.

second annual Great Ormond Street donation
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AI and data science company Future Anthem is continuing its tradition of charity for the second consecutive year. The company extended its support to the children at Great Ormond Street Hospital by donating toys sourced from Hamleys department store in Central London.

Future Anthem invited its operator and supplier partners to reminisce about their childhoods by selecting toys they fondly remember. These items, including magnetic building blocks, Lorna Balian’s classic story ‘The Animal’ and the ‘Lord of the Rings’ novels, were purchased by Future Anthem and delivered to the hospital's charity team for distribution among the children.

Leigh Nissim, Founder and CEO of Future Anthem, said: “We are incredibly proud of our charitable commitments at Future Anthem and it brings a feel-good factor to the entire company. After last year’s successful donation, we knew that we wanted to make this a long-standing annual tradition. It’s incredibly rewarding to do something thoughtful that brings a lot of joy to children over the festive period and to be able to involve our operator and supplier partners makes the entire process even more special.”

The company has previously partnered with Lady Luck Games and RAW iGaming, leveraging AI-powered tools like Amplifier AI with the goal of improving player experiences and optimising game performances.


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