The “new normal” was highlighted in Rimini, from September 30th until last week, thanks to the 32ndENADAInternational Amusement and Gaming Machine Show,which ended last week at the Romagna city’s Expo Centre and which signalled the restart of expo activity.
The expo, organized by ItalianExhibition Groupin collaboration with SAPAR, even if with smaller numbers and dimensions comparedto the normal spring edition, but in line with the dimensions of the autumn edition, managed to achieve the objective of amply satisfying the companies who decided to exhibit and all the industry and trade members who came to Rimini Expo Centre to do business and update on the market situation.
ENADA represented an important boost in the direction of a re-start on the entire gaming world, a breath of energyfor the whole sector, with a renewed desire to work as a team on behalf of all the players involved.
The courage, responsibility and resilience of Italian Exhibition Group won, thanks to the strength of the credibility of the top European exhibition organizer for capacity of creating it own events, who, in a very short time, managed to involve a considerable number of companies determined to win the challenge of the re-start thanks also to the #safebusiness by IEG safety protocol, the strict system adopted to ensure safe practical attendance at the venue.
And it was strategic thanks to the participation of a pool of leading companies who believed in the project, including, in alphabetical order:Alberici, Bakoo, Baldazzi Styl Art SpA, Cermel, Change Italia Srl, Elettronica Video Games, Fiam Automazione, Game Solution, Global Starnet, Impronta Designers, IGT International Games Trade SpA, MDS, MGR, Modena Giochi Giuliani, Moviemex 3D, Nazionale Elettronica, Net, Nicematic, Orlando, PGS Italia, Promel, PSMTech, SDSP, TBM, Vicenza Giochi and White.
An expo with physical attendees, as was said, but also involving new technologies.The futuristic Vision Arena, a true television studio realized in the expo centre’s south foyer, ensured the broadcast in streaming (on the web site https://en.enada.itand social channels) of the main conference events which have always distinguished ENADA.Particularly worthy of mention were the conference organized by Gioconewson “Thenew face of gaming and the new opportunities.What impact have the recent regulations had on the sector –such as the ban on advertising –and what are the consequences of the pandemic and lockdown and the possible new marketing strategies?” and the meeting organized by the Agimegagency on the topic “100 days of lockdown, 100 days of reopening:betting shops, slot machine and bingo halls, what is necessary for the relaunch of activities without the loss of takings or jobs”, as well as the inaugural conference, entitled “State of play:let’s start again from ENADA”with the participation of SAPAR and Italy’s Customs and Monopolies Agency.
To facilitate international contacts, IEG also organized an online marketplace for contacting foreign buyers connected from various countries, including:Lithuania, Moldavia, Ukraine, Georgia, France, Great Britain, Belarus.