Intralot on air with Betradar’s Live Channel Online

adar, the world’s leading supplier of sports and betting related data services, is pleased to announce the launch of its Live Channel Online with Intralot Italia S.p.A. The new service for Intralot’s online customers is available with immediate effect.

Betradar’s Live Channel Online is a dedicated betting streaming service for the international bookmaking industry, launched in August 2014. A broad media rights portfolio which currently offers over 5,000 live events per year, with highly betting-relevant content available during the entire day with a focus on off-peak hours.

Lorenzo Caci, Director Sales at Betradar said: “We are very delighted to have sealed the partnership with Intralot Italia. The integration of our Live Channel Online into their website will strengthen Intralot’s in-play portfolio significantly. In combination with Betradar’s Live Match Tracker that has also been integrated on Intralot’s website, the company is now providing an entertaining, engaging and informative all-in-one betting offering.”