BtoBet investing in research and development to introduce Artificial Intelligence in the i-gaming and betting world.

et, the innovative multi-national software developer company, is launching the most advanced cloud platform based on the dynamics of artificial intelligence for the iGaming market.

BtoBet intends to accelerate development in artificial intelligence within the iGaming industry and line-of-business solutions. In the past two years, BtoBet developed the ingenious platform B Neuron which is full of dynamics to simplify customers' journeys when on a B2C online gaming site, but also to help the operator in the analysis of each customer. Visit www.btobet.com to get to know more about the innovation that B Neuron has to offer.

Through its artificial intelligent solutions BtoBet, wants to influence businesses in the iGaming and betting industry on a global scale, creating a shift in the market, one which will go beyond deploying analytics or software learning systems.

In these years Btobet has invested its energy to drive more innovation in the iGaming industry, by recruiting top talent in every location that it operates in, to help clients accelerate the integration of intelligence and to transform their businesses.

BtoBet CEO is Alessandro Fried. Prior to BtoBet he was co-founder and CEO of leading gaming providers in the industry.

Speaking about this launch, Alessandro Fried, explained “we invested many resources in Artificial Intelligence because we believe that now the industry is mature enough to accept new advanced technologies which are able to operate at the heart of gaming/betting operator’s businesses, helping address their most complex, mission-critical issues. We developed and implemented AI technology solutions to improve our clients’ productivity and efficiency. Ultimately, we enable our clients to become high-performance businesses.”.

Speaking about the benefits of Artificial Intelligence in the gambling business Alessandro Fried said “Artificial Intelligence can provide the operator with player’s traffic predictions and recommendations about games and bets. Artificial Intelligence speeds up operations by guessing what players will do next.”

Kostandina Zafirovska COO of BtoBet spoke on the operational side of BtoBet and said that “the BtoBet way is how we do things, how we innovate, collaborate, operate and deliver value. It is how we interact with our clients—and each other. From giving back to the communities where we work and live, to inspiring our people, to serving our clients and creating value—in everything we do, we deliver high performance”