Following BtoBet’s actions to expand into the African market, BtoBet is now delighted to announce its partnership with the leading gambling company of Nigeria, NairaBet.
Akin Alabi, CEO of NairaBet,commented: “As a leading sports betting operator in the Nigerian market, we are always on the look out for quality partners and products to ensure a great experience for our customers. One of such partners is BetoBet and we are looking forward to working with them.”
BtoBet’s CEO Alessandro Fried complemented with NairaBet as a very fast growing brand in land based and online and added: “We are very proud to have NairaBet as a partner in Nigeria. The growing number ofgamblers and the spread ofmobile is indicating the need to adopt a suitable platform and fitting software to manage player data and gambling-related business anywhere, from land based shops to mobile and online. I firmly believe BtoBet’s next-level omnichannel platform – B Neuron – will provide NairaBet with the greatest insight into players’ data and behavior and will drive the company to increase revenues.”