Nigerian operator Nairabet signs deal with BtoBet

Following BtoBet’s actions to expand into the African market, BtoBet is now delighted to announce its partnership with the leading gambling company of Nigeria, NairaBet.

Nigerian operator Nairabet signs deal with BtoBet

Akin Alabi, CEO of NairaBet,commented: “As a leading sports betting operator in the Nigerian market, we are always on the look out for quality partners and products to ensure a great experience for our customers. One of such partners is BetoBet and we are looking forward to working with them.”

BtoBet’s CEO Alessandro Fried complemented with NairaBet as a very fast growing brand in land based and online and added: “We are very proud to have NairaBet as a partner in Nigeria. The growing number ofgamblers and the spread ofmobile is indicating the need to adopt a suitable platform and fitting software to manage player data and gambling-related business anywhere, from land based shops to mobile and online. I firmly believe BtoBet’s next-level omnichannel platform – B Neuron – will provide NairaBet with the greatest insight into players’ data and behavior and will drive the company to increase revenues.”

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Alex Hammond served as Editor of Gambling Insider from January 2016 to January 2017, leading the publication’s editorial output across both digital and print platforms. In this role, he was responsible for directing content for one of the gaming industry’s leading B2B media brands.

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