Intralot's new innovation strategy "places the player at the centre"

ALOT’s Iconic Pavilion with the company’s latest innovations on display continues its journey to the world landing to Singapore for the top global lottery event “2016World Lottery Summit”, themed “Winning in the New World – Meet the challenge, Make the change”, 6-9 November 2016. Once again, INTRALOT’s Iconic Pavilionis designed to generate widespread buzz across the trade show floor with its unique architecture and the company’s expanding portfolio of product solutions that reflect the company’s “Player at the Center” product design concept.

Mr. Antonios Kerastaris, INTRALOT Group CEO, stated: “We are delighted to meet customers and friends from all over the world at our industry’s leading global event and exchange our insights regarding the future of the playing experience. INTRALOT remains at the forefront of lottery solutions, thus our R&D strategy focuses on developing products that help our lottery customersmeet modern challenges by means of novel retail solutions and thrive through sustainable and responsible growth. Our team looks forward to meeting lottery professionals and presenting our best-of-breed solutions towards the evolution of the lottery industry.”

INTRALOT’s sensational arena of gaming action and innovation willhost an exciting omnichannel customer journey across four main areas, reflecting the Company’s strategic player-centric direction. Through its full spectrum of industry-leading gaming solutions, the Company will reveal its flagship products and latest developments, all designed to appeal to a broad range of players across devices and channels.

Upon arrival at INTRALOT’s Iconic Pavilion, attendees will be introduced to retailing environments comprising of Betting and Lottery solutions that are targeted at anonymous, registered and mobile players. The Retail area hosts the Company’s popular retailer point of sale solutions, representing advanced in-store and stand-alone offerings for the retail habitat.

Further on in the Retail Plus area, visitors will become acquainted with INTRALOT’s newest products and solutions falling under the Self-Service gaming umbrella. Attendees may engage with Betting via the DREAMTOUCH TapnBet and the FSST (Full Serf-Service Terminal), and experience multiple betting content combined in a single 4K UHD TV screen through HORIZON CINEMATIC XP. Similarly, Lottery enthusiasts may embrace the DREAMTOUCH Compact terminal and two Kiosks, one delivering Lottery content and the other Interactive Games. All products feature full HD screens for digital advertising signage, exciting Betting and Lottery content and user-friendly gameplay. They represent the Company’s next-generation retail offerings that address the needs of both operators and players and transform traditional retail points of play into captivating entertainment spaces.

In the Interactive area that follows, visitors will be delighted by INTRALOT’s Mobile and Game offering. In terms of mobility, the Company’s innovative, patent-awarded Lottery and Betting native applications consist of user-friendly interfaces that are back-end platform-agnostic, allowing operators to offer and monetize the complete Lottery and Betting experiences on any iOS or Android device. When it comes to Games, participants will be overwhelmed by the startling visuals, fascinating sounds and the brilliant mechanics of Instant Win Games that feature HTML5 technology. They are all innovative gaming concepts that enhance operators’ gaming portfolios, ensure customer engagement and expand player bases. Visitors will realize that Mobile Gaming, integrated with INTRALOT Canvas, a Content Management System and OPAL, a Push Notification and Campaign Management System, is not an alternative add-on but a complete personalized solution.

Also found in the Systems area, Canvas is INTRALOT’s new, omnichannel CMS that serves game-specific dynamic content though centralized management and advanced content delivery control mechanisms, thus providing a personalized and contextual User Experience in relation to each player’s access portal. To help operators achieve the highest level of customer engagement, INTRALOT Canvas is fully integrated with iGP CRM, the Company’s dynamic player account and relationship management system that meets the growing demands of the industry, enabling expansion of sales and services across all retail and online sales channels. Furthermore, INTRALOT’s Sports Betting Platform is a reliable and versatile omnichannel solution enabling operators to simultaneously reach audiences on multiple and diverse touchpoints, while INTRALOT’s RGS is built to serve HTML5 games for real-money, fun-play and loyalty-play modes across channels, formats and devices, whether played in-store or online. With the Remote Gaming Server operators benefit from integration simplicity as well as how overhead for premium content and services, and third-party integration via open API.

For a more intriguing and thorough presentation of these platforms, half-hour sessions will be hosted by INTRALOT’s top experts in the Systems section about the Company’s unique systems along with valuable market insights. These sessions represent the ideal opportunity for operators to become familiar with INTRALOT’s CMS, CRM and Sports Betting platforms, and recognize how they all combine to clearly represent cutting-edge solutions in current and future market conditions.

The 2016 World Lottery Summit is a splendid chance for visitors to realize the immense operator capabilities and overwhelming player immersive experiences that INTRALOT offers through its hardware and software offerings.