Published
OnlinePokerMarketingIndustry

PokerStars and Oracle Red Bull Racing launch Red Spade Pass

PokerStars and Oracle Red Bull Racing have doubled down on their recent partnership with a new fan rewards initiative.

RedSpadePass

With the Formula One season underway, both parties have collaborated on a series of exclusive “Red Spade Passes” for racing fans.

These will be limited and offer PokerStars players an opportunity to win various rewards and experiences, all centred around F1.

PokerStars and Oracle Red Bull Racing announced their partnership earlier this year, which will see the former’s branding appear on the team’s car and race suits. Now, they’re looking to deepen this relationship by offering fans these passes.

Christian Horner, Oracle Red Bull Racing Team Principal and CEO, said: “It’s set to be an epic season and we are excited that through this partnership, the PokerStars community and beyond will be with us every step of the way.”

The first two passes will be awarded via poker tournaments taking place on 2 April at PokerStars. These will grant their winners a four-day trip for two to Nice and Monaco, where they will be able to watch the Monaco Grand Prix.

Further passes to Monaco will up for grabs across the PokerStars network in the coming weeks, it said.

Red Spade winners will also receive a personalised message from an Oracle Red Bull Racing name, as well as a poker coaching session with a PokerStars Ambassador or PokerStars Learn coach, among other rewards.

“The partnership with Oracle Red Bull Racing has entertainment at the heart of it, supporting our vision of giving our community epic moments they’ll never forget,” added PokerStars Group Marketing Director Tom Warren.

“We’ve got even more rewards to come so stay tuned for more exciting news. It’s going to be a memorable season for our community on and off the track.”

Industry News Sponsor
Premium+ Connections
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
Premium
 
 
Premium
 
Premium Connections
Executive Profiles
Interblock
Caesars Entertainment
Pragmatic Play
Flutter Entertainment

Global Gaming Awards London: Who will win Executive of the year 2023?

Gambling Insider takes a look at the nominations list for 20...

CEO Special: Flutter International CEO Dan Taylor returning to roots

Flutter International CEO Dan Taylor meets Louis Thompsett t...

CEO Special: Light & Wonder Gaming CEO Siobhan Lane - optimising superpowers

Siobhan Lane, Light & Wonder Gaming CEO, speaks to Gambling...

CEO Special: Hoiana Resorts' Steve Wolstenholme – the travel man

Hoiana President & CEO Steve Wolstenholme talks to Gambling...

Read Magazine