Through the use of Spotlight technology and website infrastructure, Fantasy Life launched in July 2022, with the platform providing a wide range of fantasy sports tools and information.
The site is stats-supported and offers a number of features, including in-depth content, videos and customisable tools, all free of charge. Fantasy Life also publishes a regular newsletter with over 300,000 active subscribers.
Spotlight SVP of Partnerships Rick Wolf said: “Since our time with Rotoworld, we have wanted to work together again. With Eliot Crist as CEO it makes this an even easier partnership as no one outside of Spotlight Sports Group better understands how to maximise our systems, especially the ToolsMaker, to deliver content, personalisation and interactivity to their audience.”
Berry was previously part of Rotoworld, a popular pure-play fantasy sports platform that was purchased by NBC Sports Group in 2006.
Berry said: “When anyone looks to do something right in fantasy sports, they find Rick Wolf. Spotlight Sports Group’s product division in the US has delivered top-notch solutions for many in fantasy sports and sports betting, and we wanted to partner with the best.”
In July 2022, Spotlight secured a content partnership with Sky Bet, through which Spotlight agreed to build, host and operate a microsite for the start of the new football season.
The platform will be integrated into Sky Bet’s site and app, offering editorial content, data visualisation and mini-surveys.
