Rivalry has released a new branded slot category on Casino.exe, its online interactive casino platform.
The Rivalry Slots content is hosted on a nostalgic, Y2K-style platform, featuring fonts and layouts reminiscent of internet websites from the early 2000s.
As well as a library of slot games, the site also has a range of interactive features and easter eggs for users to find.
Steven Salz, Rivalry Co-Founder and CEO, said: “Rivalry’s entry into the casino segment last year has quickly grown into a meaningful source of player activity and revenue.
“Slots are far-and-away one of the most popular online casino genres and will markedly complement our existing iGaming offering in terms of both betting handle and player satisfaction.
“We’ve also maintained our high product standard by uniquely incorporating slots into our proprietary Casino.exe platform, which will allow us to continue scaling our iGaming catalogue without compromising the premium experiences that users come to Rivalry for.”
The Rivalry Slots product has gone live across most international markets on launch, with a delay of a few weeks before it can debut in Ontario.
This is to be expected, as the Casino.exe platform was only updated in Ontario last week.
David King, Rivalry Director of Product Design, said: “Our product philosophy is at its core about creating fundamentally entertaining experiences.
“Rivalry Slots delivers that entertainment factor by wrapping an ordinary product in design nostalgia to not only be relevant to a young Millennial or Gen Z customer but also strategically differentiate our offering from the countless other online casinos players have to choose from.”
