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CricViz teams up with Betway SA20 for cricket data insights

CricViz, the cricket data and analytics provider, has inked a new multi-year deal to offer data insights and analytics services for the Betway SA20 tournament until 2026. The collaboration aims to elevate the digital experience for cricket enthusiasts.

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CricViz's suite of data and analytics services will permeate the digital channels of Betway SA20 and offer insights into the tournament's proceedings. 

Additionally, the partnership will provide fans with access to CricViz's fan engagement products, widgets and data feeds, all of which will be integrated into the new Betway SA20 match centre. The service will offer a range of statistics – encompassing match, team and player data – to customers.

As part of the collaboration, Betway SA20 gains access to CricViz's data science arsenal, including WinViz and Most Valuable Player (MVP). The partnership will see an 'Enhanced Commentary' service that has been fortified by natural language generation AI, as well as CricViz’s Wagon Wheel, Beehive, Pitchmap and Manhattan data visualisations to help keep fans engaged.

Michael Kivido, Managing Director of CricViz, commented: “We are delighted to announce this partnership with Betway SA20 ahead of the second edition of this exciting tournament. 

“Utilising the world’s largest cricket database, our insights, analytics and data science models will bring new levels of engagement to the competition's growing and diverse fan base. We look forward to deepening our relationship with Betway SA20 over the coming years.”

League Commissioner of Betway SA20, Graeme Smith, added: “Alongside delivering a world-class cricket competition, fan engagement is an integral part of what we want to achieve. CricViz’s leading data and analytics tools will enable us to educate and inspire new fans while adding deeper insight for our existing audience.”

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