Sportsbook supplier Betby has added eTennis and eHorseracing betting odds to its Betby.Games esports odds feed. Betby will provide 24-hour streams of these sports, with Betby.Games now offering esports betting odds on 11 different esports categories.
Betby has attributed the speed of these contests as making them particularly appealing to bettors, with eHorseracing, for example, offering running distances between 800–2,400 meters. Meanwhile, eTennis uses a best-of-three-sets competition system, keeping matches relatively short.
Alongside the introduction of two new esports, Betby has also introduced two new leagues to its eSoccer betting odds. Liga MX in Mexico and Liga FUTVE in Venezuelan have been integrated into the platform, following other LatAm expansion efforts by the company including its partnership with Fun88 at the start of January.
Betby received its Malta Gaming Authority (MGA) licence one week ago, allowing it to provide its solutions in a variety of territories where the licence is recognised. Betby COO Eva Berkova called it a“major milestone” for the company, which at the time was “already collaborating with some of the leading esports feed suppliers in the industry.”
On the new esports categories, Head of Betby.Games Kirill Nekrasov said: "The esports odds feed has been meticulously crafted to deliver an exhilarating experience to tennis and horse racing enthusiasts. The solution provides an exciting betting experience alongside entertaining content...
“Available 24/7, our product seamlessly complements the esports vertical and its fast-paced nature is designed to keep bettors thoroughly engaged."
