2020_11_betinvest.gif
2020_11_betinvest.gif
2020_11_betinvest.gif
CLOSE
× Gambling News In-Depth iGaming Calendar Connections GI Friday Trafficology GI Magazine GGA 2020 AffiliateCon
NEWS 7 July 2017

LeoVegas Sport goes live in Denmark

By Tom Lewis
Having been granted a license for sports betting by the Danish regulator, LeoVegas has announced the launch of its LeoVegas Sport brand in Denmark’s regulated market.

The operator will now offer markets on more than 40 different sports to the country’s punters.

The timing of the launch coincides well with the start of the Danish Superliga, Danish football’s top division, with AGF Aarhus hosting AC Horsens on 14 July to kick the season off.

Gustaf Hagman, LeoVegas' Group CEO, said: "The launch of LeoVegas’ casino has been very successful and LeoVegas has established itself as a brand in Denmark.

“We see a clear growth potential for sports and strengthening, with today's launch, our offer in the Danish market. Our goal is to offer Denmark's fastest and most engaging sports gaming experience

“In parallel with the launch of LeoVegas Sport, we have invested in our live casino where we now offer the market's best live experience with the widest product range and exclusive tables for LeoVegas customers. With these launches, we strengthen LeoVegas’ offer in the Danish market.”

LeoVegas Sport’s launch in Denmark comes as the operator begins a concerted marketing push for its sportsbook services, which are supplied by Kambi.

The operator recently agreed shirt sponsorship deals with Football League Championship sides Brentford and Norwich City.
RELATED TAGS: Sports Betting
2020_11_nsoft.gif
GI FRIDAY: WEEKLY NEWSLETTER
THE GI HUDDLE PODCAST
NEW! #006 - LISTEN NOW
Gaming Industry Conferences (22:37)
#005 - LISTEN NOW
The role of gambling media (27:11)
#004 - LISTEN NOW
What is the role of a Gambling regulator? (29:09)
#003
The Future of Gambling Sponsorship in Sport (30:50)
MUST READ
IN-DEPTH 16 March 2020
Is there an ideal RTP rate?
READ MORE
PREMIUM CONNECTIONS
Payments
Zimpler
VIEW PROFILE
Systems and Software
Newgioco Group
VIEW PROFILE
Systems and Software
Efbet
VIEW PROFILE
Systems and Software
NSoft
VIEW PROFILE
Systems and Software
BBIN
VIEW PROFILE
Legal and Jurisdictions
Digital Isle of Man
VIEW PROFILE
Affiliate
1xPartners
VIEW PROFILE
PR and Marketing
ActiveWins
VIEW PROFILE
Industry Awards
Global Gaming Awards
VIEW PROFILE
Systems and Software
BetConstruct
VIEW PROFILE