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NEWS 11 January 2018
Company Focus: Pragmatic Play
By Gambling Insider
 When it comes to video slots, few things are more important than player experience. Since Pragmatic Play’s foundation in 2015, the fast-growing provider has built its commercial momentum on the back of a commitment to bringing players tightly designed maths models, engaging audio-visual design and innovative bonus features.

A commercial edge

The provider reinforced its status as one of igaming’s rising stars in 2017 with a series of impressive operator and supplier integrations, on the back of a rapidly expanding team packed with skill and experience.

An active recruitment policy, geared towards individuals who share the Pragmatic Play ethos of creative flair coupled with great teamwork has taken shape throughout 2017 and 2018, adding a new dimension to the company’s accomplished commercial and technical teams.

From its headquarters in Malta, Pragmatic Play has been extending an impressive reach in regulated markets around the globe, entering new regulated markets such as Denmark, and receiving certification in countries including Spain and Portugal.

It is the growing strength of the Pragmatic Play team that has made this collection of deals possible, with many integrations taking place within less than two months of the first meetings taking place.

“In an industry where speed to market is paramount, Pragmatic Play is putting itself at the forefront,” notes Pragmatic Play’s Chief Business Development Officer Yossi Barzely. “We are delighted to have added even more quality and experience to our team over the last few months, and recently moved offices to keep pace with our rapid growth. This momentum is something we will carry into what looks like a very bright future.”

The fundamentals of great gameplay

Recognising the core constituent factors in what makes a great slot game and builds a rewarding level of positive player engagement has been crucial in driving Pragmatic Play to the position of strength that it holds today.

While the importance of displaying cutting edge graphics and gamified elements is clear in the evolving landscape of video slots, it remains crucial that this does not distract from delivering a wholly engaging gameplay experience. This is something that Pragmatic Play has been ardent in not losing sight of.

In creating games that play seamlessly across desktop and mobile, Pragmatic Play ensures that every bonus game, graphical feature and audio twist enhances the core gameplay. Players that seek a classic and easily comprehendible experience from their slot gameplay make up a hugely significant proportion of online casino players, and it is these players that the developer’s range of more than 80 premium HTML5 slots cater to.

“There isn’t a single animation in any of our games that goes to waste, and every movement on the reels gives the player all-important feedback on how they are winning, or how to win in future,” says Catalin Bratosin, Pragmatic Play’s Head of Games Production. “We seek to offer endless variety, from simpler titles with easy to understand paylines to more story-driven slots with reel-spanning bonus modes, all within a design philosophy that promotes well-modelled gameplay above all else.”

About Pragmatic Play

Pragmatic Play is one of the fastest growing mobile and desktop providers of digital casino games for the online gaming industry. Our passion for premium entertainment is unrivalled and we strive to create only the most engaging and evocative gaming experiences. Pragmatic Play’s Games Library contains unique in-house content consisting of over 80 proven slot games, supporting 23 languages and all major currencies. We employ our extensive expertise to ensure that each high-quality game developed in our studios represents our mantra of innovation and dedication.
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