Pragmatic Solutions™ teams with BlueRibbon to drive player engagement

Malta - October 5, 2020 - iGaming Platform technology leader, Pragmatic Solutions, further enhances power of its platform to casino operators by partnering with BlueRibbon to enable engaging cross-content jackpot promotions.

In a move to further strengthen its reputation as a top provider of proprietary core technology solutions to iGaming operators, Pragmatic Solutions, sister-company to industry content leader Pragmatic Play, will pre-integrate BlueRibbon’s Player Engagement software on to its leading iGaming platform. This addition allows Pragmatic Solutions partner operators working with Pragmatic Solutions the ability to create bespoke, content-agnostic jackpots across regulated markets, while substantially adding a new level of excitement and anticipation during game play to drive their competitive edge and enhance the user experience.

Integrated to the Pragmatic Solutions iGaming platform seamlessly, the robust BlueRibbon Player Engagement software boosts player loyalty and brand differentiation, giving Pragmatic Solutions operators the power to create bespoke jackpot solutions tailored to their needs of their clients, and reaffirms BlueRibbon as an integral partner to lead the next level of gaming solutions with its productagnostic, real-time gamification tools.

Ashley Lang, CEO of Pragmatic Solutions had this to say: “We are always looking to integrate the leading and most innovative content and service providers to our platform. The BlueRibbon jackpot software provides flexibility for our clients to enhance their promotional campaigns and increase player engagement. Today’s casino operators invest heavily in customer acquisition and look for every advantage to improve conversion, retention, engagement, and player lifetime value.

“It is our goal to deliver the technology to allow our clients to outperform their competition. Our integration with BlueRibbon is another example of this commitment to our customers.”

Amir Askarov, co-founder and CEO of BlueRibbon commented on the announcement saying “Pragmatic Solutions is an important integration for BlueRibbon. The network of operators whose businesses run on the Pragmatic Solutions iGaming platform is rapidly growing and by being preintegrated we will be able to offer our custom-built marketing solutions to more of today’s leading operators faster. As like-minded partners, we look forward to supporting Pragmatic Solutions customers through our products.”

About Pragmatic Solutions: Founded in 2014, Pragmatic Solutions provides proprietary core technology solutions for regulated gambling business operations. The key component of the Pragmatic Solutions offering is a Player Account Management (PAM) platform that is modern, modular, scalable, and connected due to an open API approach. The Pragmatic Solutions platform enables gaming operators to have complete control over their gaming business operations while effectively managing risk, ensuring regulatory compliance, and enjoying extensive flexibility in how they structure and manage their bespoke promotions and player-experiences. The platform is pre-integrated with numerous 3rd-party content, payments and service providers and supports rapid integration of new services of the operators choosing. Pragmatic Solutions delivers intelligent gaming technology. For more information please contact [email protected] or visit www.pragmatic.solutions.

About Blue Ribbon Software: BlueRibbon is an independent marketing platform supplying powerful and customizable tools to increase user engagement and cultivate sustainable loyalty. The platform allows operators to unleash the full potential of jackpots to deliver a superior player experience, drive growth and ultimately boost operators bottom line. BlueRibbon partners can also leverage the platform’s unique data insights and powerful back office to build an engaging and rewarding experience for all types of players, allowing them to truly differentiate themselves from their opponents for the very first time. For more information about BlueRibbon Software, visit www.bluerbn.com.

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