Peter & Sons joins Yggdrasil’s revolutionary YG Masters program

Emerging slots developer Peter & Sons is the latest studio to join Yggdrasil’s YG Masters program, enabling it to access the revolutionary GATI technology to rapidly scale and accelerate its global growth strategy.

Peter & Sons joins Yggdrasil’s revolutionary YG Masters program

The YG Masters program was launched to help partner studios create and distribute new content, using Yggdrasil’s ground-breaking Game Adaptation Tools & Interface (GATI) technology.

GATI, used by all YG Masters partners, is a preconfigured, regulation-ready development toolkit, enabling studios and game developers to use a standardised technology solution to develop and distribute games anywhere in the world. This means YG Masters partners can source, build, and distribute content and crucially accelerate global reach, finding new ways to increase revenues, all using one standardised interface.

Peter & Sons is an emerging games studio with a fresh vision on slots, striving to create superior and unique gaming experiences for players around the world. Several of its games are currently in development and will be launched later this year.

Stuart McCarthy, Head of Partner Programs at Yggdrasil, said: “Peter & Sons offers a fresh concept with its games featuring beautiful designs and fun and engaging mechanics that will resonate with a broad player base.

“We are excited to have them join our growing YG Masters stable and look forward to working together to accelerate their growth and reach by using our proven GATI technology.”

Yann Bautista, Business Development Manager at Peter & Sons, said: “We’re excited to partner with Yggdrasil and release our games through the YG Masters program using their pioneering GATI technology.

“As a growing studio with big ambitions, we are breaking new ground in terms of visuals, gameplay, and mechanics and we are ready showcase our content to players worldwide. We are confident that this partnership and Yggdrasil’s support will be an important stepping stone to achieving our ambitions.”

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Owain Flanders
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Owain Flanders is a journalist who spent over a year with Gambling Insider, first joining as an Editorial Intern in August 2019 before progressing to Staff Writer from November 2019 to December 2020. During his tenure, he covered a wide range of developments across the global gambling and iGaming sectors, producing original news stories, in-depth features and analytical pieces for the Gambling Insider website and its bi-monthly magazine.

Owain interviewed CEOs, analysts and senior marketing executives on emerging trends, regulatory issues and commercial strategy, bringing authoritative insight to a professional B2B audience.

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