Delasport, an international software company that provides online sports betting and igaming B2B software solutions to white-label operators and online bookmakers, did not previously utilise a complete marketing automation solution.
Now, by offering Solitics' solution as part of its B2B package, Delasport’s clients are able to significantly increase their players’ conversion and retention rates.
Eli Moscovich, VP strategic partnerships at Delasport, said: “With such a rich diversity of resources which combine a variety of different data sources, Solitics’ platform enables us to utilise all the data that we have on our sports-betting operators in real-time.’’