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Skywind Group announces partnership with First Look Games

The affiliation programme from First Look Games will provide Skywind Group with a range of tools and information.

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Supplier Skywind Group has partnered with First Look Games for its affiliate programme.

The affiliate platform offered by First Look Games hosts over 800 affiliate companies, providing insights and reviews on slot games.

This has facilitated Skywind Group to launch its dedicated slot and live game library on the site, which partnered affiliates will be able to access.

In addition to the information, images and videos of the games, Skywind Group can also introduce demo versions of the games through the Demo Game server from First Look Games.

To comply with legislation, the demo games will be available through 1account’s player verification system.

Elliott Resnick at First Look Games said: “Skywind is a hugely popular slot developer that can now drive even greater awareness of its titles among player audiences around the world via First Look Games.

“Affiliates are connected to player communities and a preview/review of new or existing slot catapults that title into the player’s mind and encourages them to take it for a spin.

“That studios can gain direct access to players via First Look Games is what makes us such a powerful promotional tool.”

As well as titles that are already available on the market, First Look Games will also be able to provide information about upcoming titles through its platform.

Matthew Oberg, Skywind Group Director of Content and Innovation, said: “Game promotion is a vital part of our marketing strategy and First Look Games provides a modern, secure platform that allows us to push our games at scale to players via some of the best affiliates in the business.

“This is a great partnership for us, and one that we look forward to maximising by leveraging the affiliate opportunity that First Look Games provides us with direct access to.”


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