In a joint effort to promote responsible gambling practices, Ecogra, Mindway AI and CasinoReviews.net have launched the "Bet on Awareness" campaign.
The campaign invites users to participate by visiting the dedicated page on the CasinoReviews.net website and engaging in the Gamalyze Challenge.
Unlike traditional self-assessment methods, Gamalyze, developed by Mindway AI, offers users a gamified experience through a brief 3-minute immersive card game session.
This tool aims to provide insights into gambling behaviours and encourage responsible gaming habits.
Rasmus Kjaergaard, Mindway AI CEO, commented: "Based on neuroscience, Gamalyze represents a significant stride towards a safer and more mindful gaming environment, emphasising the commitment to player well-being in the ever-evolving landscape of online gaming."
Douwe Bijkersma, Chief Delivery Officer of Ecogra, added: "Responsible gambling is one of the pillars on which we were founded and it is still very much a part of our ethos today."
Finally, Nikoleta Kuncheva, Product Owner at CasinoReviews.net, said: "Our goal is to engage as many people as possible in becoming more aware, not only during Problem Gambling Awareness Month but all the time.”
Throughout the campaign, Mindway AI, Ecogra and CasinoReviews.net will conduct a comprehensive analysis utilising data collected from Gamalyze.
The research initiative aims to provide valuable insights into gambling patterns and trends in 2024, offering a deeper understanding of player behaviour in online gaming environments.